Essex Highways, Safer, Greener, Healthier

Safer, Greener, Healthier Cycling

Not only is cycling a brilliant way to stay fit and a cheap form of travel, it also makes us feel happier! That’s according to a survey by Bike is Best, the campaign run by the Cycling Marketing Board, who asked cyclists to choose four reasons why they ride their bike. 

The results were:

  • Make the planet healthier – 13%
  • Keep fit – 27%
  • Save money – 6%
  • Feel happier – 54%

As part of the Safer Greener Healthier campaign, we are working on various projects to encourage people to get on their bikes – whether they’re cycling to work, cycling for pleasure or cycling to stay fit. 

Debunking cycling myths (source: Bike is Best campaign)

Cycling is dangerous.

Statistically, cycling is a safe activity and serious injuries are rare.

While more needs to be done to make streets more accommodating for bikes, most people find their confidence quickly.

You have to be fit to cycle.

Cycling is a low impact activity and you take it at your own pace.

Bike lanes create more traffic.

The boss of Cycling UK (link) estimates one lane of a road can carry 2k cars per hour or 14k bikes.

You can’t carry stuff on a bike.

With a few additions to your bike like a trailer, basket, racks or pannier bags, you can transport most things on your bike.

See how we’re making cycling one of our top priorities for our Safer Greener Healthier campaign.

Providing Clacton and Jaywick residents with free bikes to get around
Find out about getting around Essex by bike